Rebranding, Brand Photoshoot and Digital Assets Creation for Healthy Food Products (Peanut Butter, etc) with Online Sales and Marketing for B2B and D2C Customers onboarding.
Services
Rebranding, Brand Photoshoots, Digital Assets Creation
Strategy
Brand Guidelines, Logo Design, Product Package Design, Product Photoshoot
Client
Nutiko – nutiko.in
D2C Health Food Brands Analysis & Case Study – Before, During and Post Pandemic For Indian Brands
There’s no running away from the fact that the pandemic has changed many things for good. One of them is what we eat and drink. And this is best seen in the unabashed optimism for healthy foods and beverages (F&B) in the D2C world.
It’s no wonder then that D2C startups are flocking to meet the demand. India will have an addressable base of 120 Mn health-conscious individuals by next year. The preventive healthcare segment is estimated to reach $100 Bn in value, with healthy consumption accounting for 30% of this opportunity.
The D2C and e-commerce ecosystem is seeing its second major inflection point in India after the rise of the marketplaces. The brand “Nutrinut” aims to target this market segment and emerge as a “Big Brand Name”.
With an amazing product, quality client needs brand visibility that fit in with their brand values. For this, our team went through an intense one-to-one session with the client to understand their needs properly. We further created a requirement board on Trello to grab the specific goals.
Our Solution
These are the specific ways to make your Product look the very best it can be, starting from the first impression.
Logo Design and Branding
Designing a logo that fits in with brand guidelines and carrying all the branding identities elegantly.
- Logo Design
- Product Packaging Stickers Design
Extend Option
- Stationery Design, Posters, Board, and Standees Designs
Product Photoshoot
Showcase products that allow organizations and individuals to focus on highlighting specific values or promotions.
- Product Photography with Background
- Nature Photography
Extend Option
- Product Photography with Model/Influencer
- Product Video Commercials
Few Of The Initial Designs.
The Result
We research the market scenario as per the trends of the market to which the project belongs (Here as a healthy food product) and then deliver our designs for logo, and product packaging once the branding assets creation is over we moved to product photography for images that convey brand statements and values.
A brand is the set of expectations, memories, stories and relationships that, taken together, account for a consumer’s decision to choose one product or service over another.
Seth Godin
